The Zeta Institute

The Zeta Institute

An independent institute for practical research on how small organisations adopt new tools.

Our work

We study what actually happens when small firms and charities take on new ways of working: what helps, what gets in the way, and what it costs. We publish short, plain-language briefings that anyone can use.

Briefings

  • Choosing tools without a procurement team
  • Training that people remember
  • Measuring whether a change worked

Contact

For briefings, partnerships or press, write to us using the form.